Selected work — Wellness
Sasiprapa
Refined Thai healing for extraordinary lives. An exclusive Sofia lounge where authentic Thai mastery meets timeless luxury — and the restraint of the design is the promise of the service.
01 — The brief
Selling calm
An experience defined by excellence, for people who already know what that costs. The site sells calm: generous space, slow motion, nothing shouting. What it leaves out matters as much as what it shows.
02 — The approach
Space, slowness and gold
Cream grounds, gold accents and Playfair Display, with italics for the big statements, make the pages feel like the lounge itself: quiet, warm and unhurried. The homepage opens on three rounded panels — the treatment room, a gold texture, a Buddha portrait among orchids — so the atmosphere arrives before the offer.
Treatments are presented as simple gold icons with a line or two each rather than long menus, photography keeps to candlelight and hands at work, and motion stays slow and sparing. The route to booking is never more than a tap away.
03 — Deliverables
What was built
- Brand presence and art direction
- Treatment and experience pages
- Booking and enquiry flow
- Responsive build across devices
04 — Walkthrough
The site in use
05 — Details
At a glance
- Sector
- Wellness
- Location
- Sofia
- Built
- Brand presence and art direction
- Site
- sasiprapa.co
06 — The design
Screens
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